With over 30 years of experience, the team at Fondazione Destination Florence, through its Convention Bureau, provides international meeting planners and the academic-scientific community with personalised services and highly specialised consultancy. From bid support to on-site assistance during the event, and thanks to our partnerships with Firenze Fiera and a network of trusted partners, Florence’s Convention Bureau is the key to a successful event.
This is our core expertise, honed since 1995. The Convention Bureau aims to attract new opportunities and develop tailored solutions for companies, associations, and event organisers choosing Florence and Tuscany. Our goal is to position the destination as a strategic hub for meetings, congresses and high-profile events while supporting the growth of its intellectual capital.
Destination Florence Convention Bureau works closely with Firenze Fiera, the University of Florence and the academic-scientific community to develop bespoke bid proposals. We produce tailored and impactful bid documents, feasibility studies, and presentation strategies to strengthen Florence’s competitiveness as a host city.
Comprehensive assistance is offered throughout all phases of the event — from tailored site inspections and venue selection to sourcing trusted local and national suppliers. With in-depth knowledge of the destination and the local MICE industry, Destination Florence Convention Bureau ensures smooth and efficient organisation with bespoke solutions.
A key driver of our business development strategy and a powerful tool to attract high-profile events. Florence’s Convention Bureau offers tailored incentive programmes, including free access to prestigious institutional venues and financial support to reduce overall event costs. A strategic benefit for high-quality events and optimised budgets.
For events with over 300 attendees, we provide Destination Florence for Events — a dedicated booking platform offering a wide selection of hotels at preferential rates. Delegates can browse and book their stay independently, streamlining the management of large groups and ensuring an optimal guest experience.
Florence is not only an exceptional city in which to host events – it is a hub of excellence where culture, research and innovation converge. Through the Florence Academic Leadership Programme (FALP), our Convention Bureau is committed to promoting the academic and scientific community, along with the city’s Ambassadors, who play a vital role in the destination’s growth. We support them throughout the entire conference bidding process, relieving them of operational burdens so they can focus on the prestige of hosting a successful event.
LET’S MAKE FLORENCE GROW TOGETHER